Research that reads like source material.
Two articles: the main thesis and the high-confidence GEO factors.
Each one is written to be citable, skimmable, and easy to compare.
High-Confidence GEO Factors
The GEO factors we can support most strongly today, and the ones that are still speculative.
How AI Search Systems Select and Cite SourcesEvidence-based summary of how ChatGPT, Perplexity, Gemini, Claude, and Google AI Overviews discover, cite, mention, and use web sources.